Start Online dating industry worth

Online dating industry worth

e Harmony costs about twice as much as per month, but e Harmony's CEO Greg Waldorf explained to me why he believes it's worth it. In addition to and IAC owns niche sites Blackpeoplemeet.com, and

Of couples who got together online, 5.9% broke up, versus 7.6% of those who met offline, the study found. Hall, associate professor of communications at the University of Kansas, previously told Market Watch.

Today, more than one-third of marriages begin online.

Online dating is the second most popular way to meet partners for heterosexual couples and, by far, the most popular form of dating for homosexual partners.

Digital technology and smartphones in particular have transformed many aspects of our society, including how people seek out and establish romantic relationships.

Few Americans had online dating experience when Pew Research Center first polled on the activity in 2005, but today 15% of U. adults report they have used online dating sites or mobile dating apps.

S., ($42 a month) and e Harmony ($60 a month), users can save by signing on for, say, a six-month bundle ($24 per month and $40 per month, respectively).

And some sites, like Plentyof and Ok Cupid, offer basic membership for free.

A rise of interracial couples can alleviate prejudice and racism in society, studies show, and usher in a multiracial future.